Innovation is powered by people. At our core, we’re a people business.

The way we help others get the best from their people is why organisations keep working with us. Our values are key to how we engage with all our partners. We’re confident we’ll reflect these values every time you meet with us.

Purpose
Purpose
We are driven to do the right thing
Available and scalable
Learning
We keep learning and innovating
Straightforward integrations
Empathy
We think deeply about how people feel
Support
Accountability
We step up and take responsibility
Encryption at rest
Simplicity
We make innovation simple and accessible
Customisation
Excellence
We deliver the gold standard every time

Founders:

︁
Lee Sharma

Lee Sharma

Chief Executive Officer, Director

As an expert in innovation and organisational change, Lee has seen the business grow from idea through to the scaled, innovation-driving digital solution trusted by the NHS and Rolls Royce.

Prior to SimplyDo, Lee led a range of European and Government change management programmes encompassing innovation, entrepreneurship and business improvement. He has also worked in academia delivering service innovation whilst achieving both a PGCE and Masters in Enterprise Education.

︁
Will Webberley

Will Webberley

Chief Technology Officer, Director

With a wealth of experience and expertise in computer science and software engineering, Will has spearheaded the development of our award-winning SimplyDo platform. With a customer-centric approach, his in-house team of software engineers have built every aspect of the product from the ground up.

Will’s unique collective experience in the academic space (a PhD in computer science best practice) and in SaaS fintech, has allowed us to create a data-driven platform that truly focuses on creating a platform that drives innovation.

Our Team:

︁
Ashley Cooper
Ashley Cooper
Chairman & Non-Executive Director
︁
Paul Teather
Paul Teather
Non-Executive Director
︁
Josh Barnett
Josh Barnett
Associate Director of Customer Success
︁
John Barker
John Barker
Associate Director of Innovation
︁
Paige Lowe
Paige Lowe
Software Engineer
︁
Björn Friedrichs
Björn Friedrichs
Senior Software Engineer (Head of Platform Engineering)
︁
Clair Petheram
Clair Petheram
Associate Director of Operations
︁
Boyan Dimitrov
Boyan Dimitrov
Research Innovation Officer